4 Million Users, 4.6 Rating: How We Built This Success at Voiser

Reaching 4 Million Users and Maintaining a 4.6 Average Rating: How We Achieved This at Voiser

Today, we want to share something we are truly proud of on behalf of Voiser.

Our apps have reached a total of 4 million users.
And more importantly, across a user base of this size, our average rating is 4.6.

For us, this score is not just a number.
It is the result of the right product approach, the right team culture, and a sustainable user experience.

In this article, we want to explain in more detail the principles Voiser followed to reach this point and how we built this success.

4 Million Users and a 4.6 Rating: Why Does This Matter?

Growing a product is hard.
But protecting satisfaction while growing is even harder.

As the number of users increases, expectations become more diverse, use cases expand, and the problems the product faces grow exponentially.

That is exactly why reaching 4 million users is a major milestone for us, but maintaining a 4.6 average rating sustainably is an even greater source of pride.

Because it shows that we did not only grow.
It also shows that we grew the right way.

The First Foundation of Success: Country-Based Accessible Pricing

While scaling Voiser globally, the earliest reality we recognized was this:

Every country has different economic conditions.
Offering the same product at a single price can make it inaccessible in certain markets.

That is why we built a country-based pricing model by analyzing each country’s purchasing power and the budget people allocate to technology.

Thanks to this approach, Voiser became more accessible across different markets.
We lowered the barriers so the same product could reach more people.

“Ease of Use” Is Not a Slogan for Us, It’s a Product Standard

One of the most common mistakes in technology products is this:

The product is powerful, but it is difficult to use.

When we designed Voiser, we set one clear goal from the very beginning:

It had to be so easy that people of all ages and education levels could use it without any technical knowledge.

For us, this was not only about design language.
It was a standard that had to be reflected in every detail of the product.

When a user opens the app, they should not feel “Can I do this?” but instead, “I can do this right away.”

Customer Support Culture: Not Leaving Users Alone

One of the biggest drivers of user satisfaction is what happens when a problem occurs.

At this point, our customer support team works to resolve every issue as quickly as possible.

But for us, support is not only about “closing tickets.”

Sometimes, even when the problem is not caused by us, we do not leave our users alone.
We continue to support them with gifts or discounts when needed.

Because the user experience is not limited to what happens inside the app.
The entire relationship we build with the user is part of that experience.

Creating Value Even After the Trial Ends: A Credit System Through Mini Tasks

In many apps, when the trial period ends, the experience ends as well.
But we saw that this sometimes creates an unnecessary disconnect for users.

That is why we built a small but effective system for users whose trial period ends:

They can complete mini tasks, earn credits, and continue using the app.

This system helps users stay connected to the product, while also giving them the chance to experience Voiser for a longer time.

And in many cases, users who say “Let me try a little more” truly recognize the value of the product and continue their journey with us.

Growing Is Hard, Keeping Satisfaction Is Harder

Earning the trust of 4 million users is not easy.
Maintaining a 4.6 average rating is even harder.

That is why we want to thank our entire team for the effort behind this success.

As Voiser, we are still at the beginning of the journey.
But we know one thing very clearly:

When the right approach, the right team culture, and the right user experience come together, sustainable success becomes possible.

We will continue working to do even better.